January 2012, Microsite

100 JAHRE RITTER

The 100th anniversary of RITTER, the inventor of Ritter Sport chocolate, led us designing a completely state of the art scroll-through html 5 microsite stuffed with 100 years of chocolate history.

Brief

RITTER SPORT asked Kolle Rebbe to design and develop the 100th anniversary microsite and take the brand to the next level of digital communication. Having planned a Germany round-trip throughout 2012, the events also needed to be communicated through social media and the website, which will be fullfilled by the microsite.

Idea

Based on the print visual of the 100th anniversary wall, we took that imagery and interpreted it in a contemporary digital way and designed a fully scroll-through microsite. Users should experience the company's history and products in an easy and convenient way.

Execution

The microsite was developed by the nice folks at www.demodern.de in HTML and JavaScript (HTML 5). I was responsible for art direction and design.

Tags

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