January 2013, On Air Design

BUNDES­LIGA ON AIR

My first on air design task was luckily for the Bundesliga. A job, fun to work for and some designs that I like looking back at.

Brief

The Bundesliga invited Mutabor and Hi-ReS! Hamburg to create future concepts like second screen and website ideas plus the core part which was the new on air design. The screens shown here are pitch designs that were not selected. 

Idea

I worked on mainly two directions that looked on the one side glossy and some light and glass effects. The other direction was a totally clean flat design that could also be translated into the digital world.

Execution

Since there was no final execution of the layouts, the screens remain to be a concept.

Tags

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