How did your name change the world? Italians are well traveled and settled around the globe and love la famiglia. For the Italian market we created an emotional story, finding people and places around the globe that carry the same name as they do.
Mobile and social media usage is wide spread around Italians and names have a story and pride.
Why not visit Rossi restaurant in Miami Beach starting off from Rome?
A brief emotional intro that picked up users to tell the story of Italian emigrants across the world, before hitting the minimalistic search interface.